iPhone #1, Blackberry #2 in customer satisfaction
story by JD Power and Associates
Now more than ever, Americans are falling all over themselves to continue their collective love affair with the Apple iPhone.
In J.D. Power's most recent quarterly survey of smartphone owners' satisfaction levels with their handsets, the iPhone again has come out — far and away — at the top of the heap. In every metric but one, owners give the iPhone the highest marks: 5 stars out of 5 in the J.D. Power "Power Circle Ratings."
Apple owners gave their iPhones top marks for ease of operation, operating system, physical design, handset features, and an overall satisfaction rating.
The iPhone, however, earned a mere 2 out of 5 rating for its puny battery life. (I feel your pain on that one, folks.)
In comparison, the other smartphone makers rated earned dismal scores. The BlackBerry line got a 3 out of 5 overall satisfaction rating, enough to put it in a solid second place in the survey. All the other brands analyzed — Palm, HTC, Nokia, and Samsung — scored a pathetic 2 out of 5 stars for overall satisfaction.
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