2012-05-17

Emmis to become WBLS/NY landlord

YMF Media has been looking for a new home for urban AC WBLS, New York (107.5) for several months to cut costs as part of an ongoing bankruptcy reorganization. 

Big Apple real estate can be tough, and when it struck a deal last month with Emmis to combine WBLS with the format of former rival “98.7 Kiss FM” WRKS, it opened the door to merging more than just formats. 

The “Kiss”-infused WBLS could soon occupy its former competitor’s old downtown digs.

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